Well, you should start with one marketing technique and measure the results at first. It would be extremely difficult to tell which worked and which didn’t. This also allows you to measure how responsive are you to calls.
no I am not saying don’t use bandit signs and direct marketing, what I am saying is that whatever you need to do at first, you need to make sure you can measure it and know where the calls are coming from.
If you’re doing direct marketing, it would be easier to measure the source of the call. If you do advertising, it becomes little difficult to know which ad people are calling about, so in the future if you want to cancel an ad, which one would you cancel without knowing which one really working, or which one is returning the best bang for your money.
Start small, I know it requires patience and we don’t like waiting :), and as you see the results, you can realign your marketing campaign to maximize the return on your marketing.
NETWORK! That is one thing you are missing. There is a Network Marketing thing I picked up and it was said make a list of 100 people that you know. Well do that and then go tell them what you do. They will be a great source of sellers, buyers, renters and private money.
Your NETWORK will be the best source of your marketing over time. If you cultivate your NETWORK you can drop all the other stuff.