Can you share your markeing goals or ideas for 2009?
Do you have any direct mail goal or plan?
Do you have an internet marketing plan?
Do you have marketing plan to get more hits on your websites?
Do you have a new plan to convert Absentee owners or FSBOS to sell?
I am looking to change my marketing plan and goals to increase business for 2009 so, I am just looking for some ideas.
I understand what you are asking, but it helps to clarify things furthor.
You should not have marketing goals, at least not in absense of income goals. Marketing’s pure job is to make you achieve your goals. So the marketing strategies should highly depend on your investing strategies and goals.
Also, it should not change from year to year, unless you are realigning your business.
Could you clarify couple of things:
What type of properties are you looking for
What is your entry and exit strategies? (how you want to buy, and how you want to sell)
Marketing is the easy part. Especially if you have a team of realtors, lawyers, and birddogs. The hard part is more like fadi stated and that is what real estate areas are you going to be focusing on. I for one will be focusing on short sales with sfhs and commercial properties. In this market short sales, JVs and options are the best way to go.