Have any of you ever tried collecting all/particular emails off of the craigslist real estate for sale section and sending them a “diret email” type message with plugs to websites/phone contact info. If so, please share your experience and thoughts with this method!
Even if you haven’t tried this before, I’d love to hear what your opinion on it is? It’s obviously going to offend some people, so a main concern for me would be that it might damage your reputation?
It’s not as ‘fast’ as an email, but it will certainly have impact, if not hang around the seller’s kitchen table for a few days.
I’ll bet nobody in your farm is doing this; which will make it all the more unique and effective.
Meantime, just saying, if you’re worried about being offensive in your marketing; just because you’re letting people know what you can do for them …you’re gonna have some problems in this business. :banghead
Forget about what people think. Only worry about what they do, and encourage the behavior you want by doing more of what gets you the results you need.
Otherwise, offend away, because you won’t know what works, or what doesn’t in your niche, without breaking some eggs.
I learned to break eggs, and risk being offensive when I started putting out the most gawd-awful-looking bandit signs on the lawns of my expensive homes for sale. This was after not getting the response rates I had to have.
“Everyone” liked my signs, except for the neighbors. Oh, well. :argue
Until the neighbors are willing to cough up the $30,000 I want, I’m gonna continue putting fugly for sale signs in my yards.
Why, again? Because my best buyers CALL on the fugly signs, and ignore the pretty ones.
So, go ahead and offend everyone …all the way to the bank.
Remember, you are doing homeowners a service! Those that have listings on craigs list are LOOKING for buyers. Why would they be upset if you are willing to supply buyers for their house? If the price is too low for them then they will simply say “No way, come back when you have something better.” But… they now have your number. When times get harder and they can’t sell, who do you think they will call to bail them out?
You are providing a service to the seller. :bobble
Of course, we don’t want to upset anyone as much as possible but when we’re doing marketing, that’s something we can’t really help. Sometimes, if a few people gets mad at you, it can be an indication that you are doing your marketing hard enough which is what you want to be doing.
I guess what’s important over being concern about that is how you don’t take rejection and some nasty comments personally. Just apologize if you ever encounter such a situation and make sure you take note not to call them again if they specify it.
Sometimes, in order to really be successful in this business, you have to be thick-skinned and be willing to go through some not so desirable encounters and circumstances. But I assure you of one thing, you’ll live though it. :smile
Have tried this and there are some who would want your help and a few who would ask you to remove them from your list. Just make sure that when you email them, the content would provide them info on how you can help them.
Also tried SMS marketing but make sure to check the DNC list first.
This is a really progressive strategy as well as I doubt all kinds of other people are utilizing it. I would give it a shot there is actually minimal expense required and so just see what we put together!