Hello All :help,
I want to take an idea into action that was posted on a different discussion forum. The idea is meant as a venue to build a buyer’s list through a paper ad. This is more so what was suggested:
ATTN:CASH/HARD $$ BUYERS!
FREE list of 45 Foreclosed & Distress Properties in **** County
Call me today for you FREE list!
xxx-xxx-xxxx
My concern is that I’ll seem as if I’m soliciting buyers w/out a re license. I figured that I will be offering a list of properties, but I’m not going to show this properties myself since my only goal at this stage is to build a strong buyer’s list. I’m I safe? Any input will be appreciated!
Lety
You ARE soliciting buyers. So what?
Hello PaulBroni,
Thanks for your response.
According to the wholesaling course I’m studying, it states to be careful with paper ads because if my ad appears as if I’m recruiting buyers as opposed to selling a particular property, then I could be easily accused of “acting as an agent w/out a license”. That’s why I’m inquiring. I’m I just over analyzing this?
Lety
The headline could be confusing to those outside of the RE investment genre—I suggest you split test with something more specific like:
ATTN: CASH ONLY RE INVESTORS
The goal in every advertising endeavor is to not only create a lead generation device that produces results, but the constant improvement of the same (it’s called beating the control by marketing types).
“If it aint broke, don’t fix it” isn’t an axiom one should apply to marketing.
Regards,
Scott Miller
Thanks for your response EZ,
I’m going to try your headline. I won’t over analyze this any longer and run the add. Wish me luck!!
Lety :beer
If you want my opionion it’s too ***$$$ too much of that stuff.