Double Your Direct Mail Response Using This

General Real Estate Investing
1

Here is a great technique that can be used with your direct mail campaigns. What you need to do is

  1. Print up 2 letters that are exactly identical.
  2. Send 1 letter out to your target customer on day #1
  3. On day #2 Send out the exact same letter except this time crumple it up in an envelope and write on the envelope “How dare you throw me away”.

Believe me this will get your targets attention and a few laughs. I have had clients increase their response rates up to 300% using this method.

Good luck!

2

Cool. I like it :slight_smile: Thanks for sharing,

Peter

3

Great idea!

4

Clever idea. Definitely a great thing to split test. It just goes to show you that anything can really be split tested with a little creativity.

5

Great Idea!! :beer I will definately use this idea.

6

depends on who you are marketing to. If its to preforeclosures everyone is doing it. For everyone else I just use post cards, hitting sellers once a month for six months.

Have you tried post it notes yet? they give a decent response

7

that is a very innovative idea. i wonder if it really makes people call.

hassansr,

are you sure others are using this in preforeclousre?

8

that’s what’s taught. I dont mess with pre foreclosure marketing anymore. Not enough equity. It also easier just dealing with reos.

9

so you’re saying you’ve come across this before at a seminar or similar?

also, what benefits have you seen with REOs? just curious :wink:

10

Yes, Kris Kirshner with autopilotrealestate recommends it in his buying houses course. The other issue with pre-foreclosures is the fact that sellers get inundated with letters.

AS for reo’s if you wait long enough and stay engaged with the reo agent you can name your price, as long as you can prove your ability to close

11

Can you wholesale REOs? I want to learn how to do that. i see many deals listed for 9 months and reduced many times and they appear like good wholesaling deals but i didn’t want to mess with the banks. Any ideas on how to wholesale REOs?

12

Yes, however you have to buy them first using your own cash or a creditline for purchase. Some banks will let you assign the contracts if you have a track record with them

13

jimmysyf - just be careful. Properties in the MLS are in the display for everybody to see. So you will need to buy it really cheap so you can turn around and sell it to another investor. Most investors have access to the MLS (either directly or through an agent). They will know the price history of any property you try to wholesale off the MLS. So make sure you are bying it low enough to allow you and the investor to make a profit.

The most successful wholesalers in my area seem to have more success with properties they find off the MLS.

14

I don’t know who Kris Kirchner is nor have I been to his seminars.

I learned to do this at my Real estate office as a method for FSBO prospecting.

15

Hi Friend,
I certainly agree with you. Thank you very much for sharing your information. It was really very helpful for me.
Thanks…

16

Thats A good one!! I"m going to try that one. :bobble

17

Hi ,
Nice information that you have shared with us.
Thanks for Nice posting an article.