I’m thinking of putting some of my tax refund into a direct mail postcard campaign.
I’m targeting mostly distressed properties, out of town owners, and vacant houses. With the laws on foreclosures in my state, I don’t think I want to go after those right now.
Any recommendations on which company to use - I want to obviously get a mail list from them.
Which brings me to another question - any recommendations on a minimum number of postcards I should send out?
I’ve never done direct mail before so ANY comments and advice are appreciated. Thank you.