Any luck with Probate marketing?

I was thinking about starting a probate marketing campaign. Has anyone had any luck with probate marketing? Are letters or post cards better?

Letters and postcards need to be followed up with phone calls and face to face interaction. :banana

So, what’s the effective way to gather phone numbers.

Our VA looks up the phone number of the Estate Administrator/Executor using whitepages.com

Anthony - it’s marketing to the executor’s of the estates of people who have recently died. Can be a great source for deals, but as someone else mentioned, personal follow-up will improve your results.